FCTI - Blog

PRESS RELEASE - Michigan Legacy Credit Union Partners with FCTI to Deliver Dynamic Messaging to Cardholders at 7-Eleven® Locations Throughout the US

Posted by Rebecca Hellmann on Nov 6, 2018 6:03:00 AM

MBA® Screen Upgrade program delivers custom messages to Michigan Legacy Credit Union cardholders at over 8,000 7-Eleven stores nationwide.

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Topics: press release, self-service, credit union ATMs, credit union marketing, atm branding, atm marketing, digital marketing

The Force is in Delight - Your Current Account Holders Hold Your future in Their Hands

Posted by Rebecca Hellmann on Sep 26, 2018 6:07:00 AM

Millennials don’t trust advertising. On a scale of five, well over half (65%) rate advertising as two or lower for truth, according to a 2014 study from The McCarthy Group. Your sales people get a similar ranking and your website? Only slightly better – with an average ranking just under three (2.7).

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Topics: self-service, credit union ATMs, bank ATMs, bank marketing, credit union marketing, digital marketing

Will Your ATMs Stay Relevant? (Part 2)

Posted by Rebecca Hellmann on Sep 19, 2018 6:05:00 AM

While it is unlikely the ATM is the next Pay Phone, technology still has an important role to play in the future of automated teller machines. After all, this is the world of “me”.

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Topics: self-service, atm marketing, retail ATMs

Press Release - ConnectOne Bank Partners with FCTI to Provide Clients with Nationwide Access to Convenient Surcharge-Free ATMs

Posted by Rebecca Hellmann on Sep 11, 2018 6:06:00 AM

ATM participation and marketing relationship delivers surcharge-free account access for ConnectOne Bank clients to nearly 8,000 7-Eleven®locations throughout the U.S.

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Topics: self-service, press release, bank ATMs, atm branding, digital marketing, atm marketing

FCTI Launches Online "Resource Center" for Bank & Credit Union MBA Program Partners

Posted by Rebecca Hellmann on Aug 28, 2018 6:27:00 AM

Online resource offers unique, customizable graphics to help financial institutions promote surcharge-free access and convenience.

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Topics: self-service, credit union ATMs, bank ATMs, bank marketing, credit union marketing, digital marketing

5 Reasons to Seriously Re-Think How Your Institution Handles Digital Banking

Posted by Rebecca Hellmann on Aug 15, 2018 6:32:00 AM

Millennials aren’t the only “digitally-savvy” generation anymore. In fact, smartphone penetration in the United States is expected to reach 230 million people in 2018. To put that in perspective, the US Census Bureau reports 325.7 million in population as of 2017.

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Topics: self-service, bank marketing, credit union marketing, digital marketing, mobile banking

Real Cash Use by Age Group [InfoGraphic]

Posted by Rebecca Hellmann on Aug 7, 2018 6:10:00 AM

Despite a growing perception surrounding declining reliance and use of cash, recent studies show a much different picture.

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Topics: self-service, credit union ATMs, bank ATMs, cash use, payment options

Personal + Self-Service: Account Holders Seek Greater Digitization

Posted by Rebecca Hellmann on Jul 31, 2018 6:20:00 AM

My local grocery store has installed a second set of self-service stations. And, while there are some minor complaints from older regulars, the majority of shoppers with lower item counts are gravitating toward them. It’s not just grocery stores, either. From large retailers to fast food chains, the march toward self-service has been happening for over half a century.

Don’t believe me? When was the last time you paid someone to pump your fuel?

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Topics: bank marketing, credit union marketing, atm branding, atm marketing, ATM users, self-service