A recently released US consumer survey from Computer Services, Inc. (CSI), a financial technology solutions and regulatory compliance company, reports 86% of those surveyed expect a seamless experience across channels and devices when conducting banking activities.
Businesses are investing in self-service. The Harvard Business Review
has reported digital app orders for Taco Bell average 20% more
in revenue than orders made at the store (SalesForce). According
to Food Tech Connect, 35% of 18 to 34-year-olds like to use smartphones
or tablets to place their orders. 40% would rather make a
mobile payment as well.