FCTI - Blog

Press Release - ConnectOne Bank Partners with FCTI to Provide Clients with Nationwide Access to Convenient Surcharge-Free ATMs

Posted by Rebecca Hellmann on Sep 11, 2018 6:06:00 AM

ATM participation and marketing relationship delivers surcharge-free account access for ConnectOne Bank clients to nearly 8,000 7-Eleven®locations throughout the U.S.

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Topics: atm marketing, digital marketing, atm branding, bank ATMs, press release, self-service

Personal + Self-Service: Account Holders Seek Greater Digitization

Posted by Rebecca Hellmann on Jul 31, 2018 6:20:00 AM

My local grocery store has installed a second set of self-service stations. And, while there are some minor complaints from older regulars, the majority of shoppers with lower item counts are gravitating toward them. It’s not just grocery stores, either. From large retailers to fast food chains, the march toward self-service has been happening for over half a century.

Don’t believe me? When was the last time you paid someone to pump your fuel?

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Topics: ATM users, atm marketing, atm branding, credit union marketing, bank marketing, self-service

Fifth Third Bank Customers Have Free and Unlimited ATM Access at 7-Eleven Locations Throughout the U.S.

Posted by Rebecca Hellmann on Jul 24, 2018 6:21:00 AM

ATM participation and marketing relationship with FCTI delivers surcharge-free account access for Fifth Third Bank customers at nearly 8,000 7-Eleven stores.

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Topics: ATM users, atm marketing, atm branding, bank marketing, bank ATMs, press release

Top 7 takeaways - The Financial Brand Forum 2018

Posted by Rebecca Hellmann on May 29, 2018 6:49:00 AM

If you are a bank or credit union marketer and haven’t attended The Financial Brand Forum I have to say, you’re missing out. I have had the pleasure of seeing this event grow from it’s very beginning - as a small conference hidden away in the bowels of Caesars Palace to one of the largest shows in the financial space. And the success is well deserved. The Financial Brand Forum, from its inception, has striven to provide quality, relevant content with unique insights and information to inform and update the financial industry on marketing strategies, best practices, and the latest technologies.

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Topics: atm marketing, digital marketing, atm branding, financial brand forum

Omni-Channel Brand Building...and the ATM?

Posted by Rebecca Hellmann on Apr 10, 2018 10:03:00 AM

By now “omni-channel” is not a new word in your marketing playbook. In fact, you’ve probably seen it, read about it, talked about it at marketing conferences and probably discussed it in planning meetings. But what about omni-channel at the ATM? How does that fit in?

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Topics: digital marketing, omni-channel marketing, atm branding, return on investment

Real Returns at the ATM: Keeping Track of Impact with Cardholders

Posted by Rebecca Hellmann on Apr 3, 2018 10:13:00 AM

Every good marketer knows that return on investment (ROI) is what truly determines success. How each campaign and strategy affects the institution’s bottom line influences where future money is spent – cutting out advertising that fails to perform and setting a standard for performance to meet or exceed for campaigns that make the cut.

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Topics: omni-channel marketing, atm branding, return on investment

PRESS RELEASE - FCTI, Inc. Announces Launch of New Website

Posted by Rebecca Hellmann on Mar 6, 2018 4:15:00 AM

The new and redesigned web interface offers visitors insight into the company’s unique capabilities designed to grow distribution and revenues through turnkey ATMs.

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Topics: atm security, atm marketing, digital marketing, omni-channel marketing, atm branding

Generating Real Returns at the ATM

Posted by Rebecca Hellmann on Feb 28, 2018 10:00:00 AM

Every good marketer knows that return on investment (ROI) is what truly determines success. How each campaign and strategy affects the institution’s bottom line influences where future money is spent – cutting out advertising that fails to perform and setting a standard for performance to meet or exceed for campaigns that make the cut.

Read More

Topics: atm marketing, digital marketing, omni-channel marketing, atm branding