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PRESS RELEASE - FCTI Announces Goldilocks Financial™ "Just Right" ATM Solution Contest 2018

Posted by Rebecca Hellmann on Oct 16, 2018 6:02:00 AM

Drawing invites Bank and Credit Union Marketers throughout the US to explore ATM capabilities beyond convenience and static messaging...and WIN!

Los Angeles, CA - October 15, 2018 – FCTI, Inc., a nationwide automated teller machine (ATM) network, has announced the official opening of its 2018 Goldilocks Financial “Just Right” ATM Solution Contest (“Just Right” Contest). Hosted at GoldilocksFinancial.com, the contest is aimed at helping banks and credit unions determine the ATM solution that best fits their 2019 strategy.

goldilocks-ATM-contest

Bank and credit union marketers throughout the US are invited to explore the story of Goldilocks Financial in their search for their own “Just Right” ATM solution – through in-depth character bios, testimonials, and a short video. Then, they can take the journey themselves…and be entered to win the “Just Right” Contest. Top winners receive a gift card to their selected retailer and a custom plush of their choice. Runners up receive their selected custom plush character.

 “The ATM is a key touch-point for many banks and credit unions. But it is often one of the most neglected – in part because the technology to facilitate real marketing and advertising opportunities has not been there,” said Robel Gugsa, CEO for FCTI, Inc. “That is no longer the case. The Goldilocks Financial story helps introduce financial institutions to the new capabilities that are available, and have a little fun, too.”

 

As Goldilocks Financial would say, “Whether convenience is key or you need something fancier, the survey found here can help find your answer!”

To find out more about the Goldilocks Financial story, the Marketing & Branding ATM (MBA™ program, and dynamic ATM marketing opportunities at ATM locations throughout the US, contact FCTI at (800) 454-2317 or sales@fcti.net

Full contest rules, terms and conditions available here. Contest ends at 11:59 pm PST December 21, 2018.

Topics: retail ATMs, press release, bank marketing, atm branding, atm marketing, credit union marketing, credit union ATMs, bank ATMs, mobile banking

Written by Rebecca Hellmann

Rebecca Hellmann has been researching and writing in the payments technology industry for over six years. Prior to the payments industry, Rebecca developed marketing, branding, and content for businesses such as Bil-Jac, Benjamin Franklin Plumbing, and Homestead Furniture. She currently works as Director of Marketing for FCTI, Inc.
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